How do you grab the attention of the hiring manager when you compete against a hundred other job applications? For one it should have the correct format, but that will not be our focus today. CV branding is the answer.
CV branding should not be overused for job applications, but here is how you can make sure that the company sees how much you love them:
Show them that you are serious by embedding their logo as a watermark in your CV. I bet few other CVs for job applications will have it. It will show them that you have written a targeted CV and that you are not afraid to show your loyalty to their brand. Don’t do it for all job applications as word will get around and you will lose your competitive edge. At least you know that if done well, your CV will not land in the dustbin with other sub-standard CVs for job applications.